Help people find cover.
Put relevant comparison journeys beside the information people already use, through publishers and brands that reach pet owners.
Our mission
Clearer choices.
For the pets we love.
Help pet owners find and understand their insurance options, so they can make informed choices for their pet and their circumstances.
They become part of the household. The familiar noise at the door. The company on an ordinary evening. The reason you go outside when you’d rather stay in.
Thinking about how to pay for their care can be complicated. Understanding insurance should not make it harder.
Clearer insurance decisions are the contribution we can make.
We’re building pet insurance comparison and distribution technology because finding and understanding cover should be easier. Publishers, pet brands and insurers can help make that happen in the places people already turn to for information.
An ambition worth working towards
Insurance can help.
It cannot solve everything.
A policy can help with eligible veterinary costs, within its terms and limits. It will not cover every condition, every treatment or every bill. Affordability, exclusions and access to care still matter.
Insurance is one way to plan for eligible costs. It will not suit every owner or every circumstance, and buying a policy does not guarantee that treatment will be covered or affordable. Decisions about care belong with owners and their veterinary teams.
Our role is to make the options and their limits easier to understand. We should help people consider the cost over time, what they would pay themselves and what a policy would leave out—not simply encourage another purchase.
What the mission asks of us
Make the useful things easier.
Help people understand it.
Explain meaningful differences in cover, excesses and exclusions. Give the detail enough space to matter alongside the price.
Make the next step clear.
Show who provides the service, what happens when someone chooses a quote and where they go to complete their purchase.
A role for every partner
Reach is valuable.
What it helps people do matters.
Publishers bring an audience and the context. Insurers bring the products. Yeti brings the comparison and connections. Together, we can give more pet owners a useful route from a question about insurance to a considered choice.
We want partners who care about the experience people have as well as the business it generates.
Explore distribution partnershipsA new company.
A deliberate direction.
Yeti Engines is a new UK company. Our founding team brings prior pet insurance technology and distribution experience to this next chapter.
As we build, we’ll test whether people can explain the important differences between options, find limits and exclusions, and understand the next step. We’ll use feedback and points of confusion to improve the journey, alongside commercial performance.
Read the founding team’s storyLet’s make comparison
more useful.
If that is the kind of pet insurance proposition you want to help build, we should talk.